The Voice of the Distilled Spirits Industry in Canada.

Spirits Canada is the leading voice and National trade organization representing the interests of the distilled spirits industry across Canada.

Spirits Canada and its member companies are strongly committed to the encouragement of moderate and responsible consumption of beverage alcohol for those adults that choose to drink.

Who We Are

Spirits Canada was founded in 1947 to support Canada’s distilled spirits industry both nationally and globally. We partner with producers, liquor boards and government agencies to promote the economic growth of the industry while encouraging the responsible consumption of our products. 

We promote relationships that strengthen Canada’s unparalleled “grain to glass” process of premium distilled products. Our industry’s proud history speaks to our future. Canada’s spirits industry is committed to sustainability, generating positive economic impact, forging strong relationships with Canadian communities, and increasing the diversity of our workforce.  

Spirits Canada statement on evidence-based low risk drinking guidelines

Spirits Canada today urged government to ensure Canada’s low-risk drinking guidelines continue to be based on the totality of scientific evidence needed to inform Canadian adults about responsible alcohol consumption in moderation, for those who choose to drink. 

Canada’s longstanding, evidence-based low-risk drinking guidelines have successfully contributed to significant decreases in risks like drinking and driving since their adoption in 2011.

Canadian consumers should make informed choices about their consumption of alcohol, or whether they choose to drink at all. Useful resources for Canadians can be found in both official languages on the Educ’alcool platform: https://www.educalcool.qc.ca 

Moderation and Responsibility

Beer (5% alc.)

341 ml / 12 fl oz.

Wine (12% alc.)

142 ml / 5 fl oz.

Distilled Spirits

(40% alc.)
43 ml / 1.5 fl oz.

The vast majority of Canadians consume alcohol wisely and in moderation. But no matter what you choose to drink, whether it be beer, wine or spirits, alcohol is alcohol. If you choose to drink, understanding the standard drinks guidelines can help you set your limits, stick to them, and encourage others to do the same.

POLICY AND ECONOMIC DATA

Relentlessly
Advocating for
our Spirits Industry

Spirits Canada is committed to supporting a vibrant, innovative and fair spirits sectors that leads to opportunities for the industry growth throughout Canada and around the world, from grain to glass.

Media Centre

Our Blog

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Industry updates

Chris Selley: Ontario’s liquor status quo begs to be smashed (not the bottles, though)

Online bootlegging: B.C. booze industry concerned local buyers are clicking on Alberta

Canadians’ Trust in Public Health Advice Vulnerable to Confusion Over Divergent Recommendations: Abacus Data Poll

Opinion: New campaign on alcohol consumption guidelines is fear mongering

Diageo plc announces that Sir Ivan Menezes has passed away

Harry Rakowski: New drinking guidelines based on majorly flawed study

Campari names MD for Canada and US

Canadian drinking advice ‘at odds’ with world

Abstinence doesn’t make up for excess

How does drinking affect general health?

How does drinking affect you physically? It depends on who you are

Standard Drinks and Guidelines Explained

Podcasts of the Week

Whiskycast

"Small Province Big Hearts"

Spirited Advocate Podcast

"Creating a More Inclusive Spirits Industry"

Spirited Advocate Podcast

"Jan Westcott of Spirits Canada"

Our Members

MEMBERS ONLY PORTAL

Join our community
of spirits industry
professionals, thought
leaders and experts
and gain access to
member-only resources
to help your business.

  • Calendar of industry events
  • Important Provincial Liquor Board Updates
  • Spirits Canada Newsletter
  • Provincial and Federal Government policy updates
  • Document Centre